Saturday, January 30, 2010

Marketing through Facebook

This post will be talking about marketing and driving maximum traffic to your blog/website through social networking resources like - Facebook. And the more people you drive to your website, the more you earn
There are millions of users on Facebook, spending hours daily, chatting looking for new things etc.. A lot of companies these days is using Facebook as a very vital tool for their marketing. And now it is your chance to market your blog through Facebook so that you get maximum traffic.

Fan Pages

Facebook has quite a unique and a useful feature called - Fan Pages. Big companies/websites/famous people everyone has a fan page, a medium to communicate with their fans and also to get more fans. Now, you can use it to promote your blog, to get more people to read what you have posted.







(Left) An example of a Facebook fan page



Making a fan page is easy, all you need to do is join facebook, go the the pages option and clik "Create a fan page".

Groups and fan pages

There is another thing on Facebook called groups. These are almost like fan pages, but in these members of the group can discuss in the forums, write on the group wall etc...

The only disadvantage of having a group instead of a fan page, is that in a fan page, you can post things through the fan page just like your regular Facebook profile, whereas in a group, you will have to send mails to Facebook users, and they will read those mails, but a lot of people don't even open mails from groups, they just delete them.

The advantage is that, to give the members an update, you will have to mail then on Facebook, so now you are quite confident, that they have seen your mail if not read it. That makes them want to check your blog out, whereas in a fan page, the post of the fan page might go down the users' homepage if he gats a lot of other updates from his friends or other fan pages.

Concluding, i would like to say that Facebook is an excellent tool you can use for marketing, so make good use of it.

Cheers, and all the best making money online!

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